LibraryCover shapes
The announcement
A sale, giveaway, launch or event poster.
25 posts in 5 niches. Of the 17 we could measure against their own account, 5 did better than that account usually does, and the median post did 0.78× its account's usual.
Real posts
The 8 that did best against their own account
6.22× usualmcrfinest · Instagram carouselpilates studio, posted Sep 2026 
4× usualA smaller Instagram account, not named · Instagram carouselindependent florists, posted Sep 2026 
2.78× usualice_dwhite · Instagram carouselindependent florists, posted Sep 2026 
1.88× usualA smaller Instagram account, not named · Instagram single imageindependent florists, posted Sep 2026 
1.02× usualbalanced_body · Instagram single imagepilates studio, posted Sep 2026 
1× usualA smaller Instagram account, not named · Instagram carouselindependent florists, posted Sep 2026 
0.95× usualice_dwhite · Instagram carouselindependent florists, posted Sep 2026 
0.82× usualbalanced_body · Instagram single imagepilates studio, posted Sep 2026
The number on each cover is the post’s engagement over its own account’s median, from the runs we collected from 24 to 28 September 2026. We show the cover and name the account; we do not link out. 17 more posts were read this way and are counted above.
Director Lite runs the same method on your own assistant. It reads the web as text, so it cannot see covers.
Where
Most often in independent florists
- independent florists14
- pilates studio6
- dog groomer3
- gardening1
- personal finance1
Other cover shapes: the finished piece, a person in a place, a face to camera, hands at work, one line of words, a number up front, a labelled diagram, swipe for the rest, a numbered list, before and after.
Free, one niche per email
Get a run on your niche when the Director opens
One page for your niche: posts that work in other niches, redrawn for yours with the original beside each one. Runs go out in the order people confirm.