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Meliura

For creatorsDirection · monthly

What to post this week, with the evidence attached.

Monday morning, one page for each brand: posts worth making, each drawn from something that already did well in another niche, and what changed since the week before.

A Monday page starts hereThree references, from other niches
  1. Monthly Cleaning Restock, by Quirk Art for Home by Stuti on YouTube49× usual

    From home and interiors, Quirk Art for Home by Stuti

    Monthly Cleaning Restock

    Wordless edit. 279k subscribers · 49× this channel’s usual for Shorts

  2. How to teach your dog the leave it command, by The Pain Free Pet Trainer on YouTube32× usual

    From pet training, The Pain Free Pet Trainer

    How to teach your dog the leave it command

    275k subscribers · 32× this channel’s usual for Shorts

  3. Rating self-help & productivity books, by Ali Abdaal on YouTube10× usual

    From building and selling, Ali Abdaal

    Rating self-help & productivity books

    6.7M subscribers · 10× this channel’s usual for Shorts

What you get, where, and how long

What you get
A fresh Direction page every Monday for each brand you pay for.
Where it opens
In your browser, with the link sent to you by email.
How long
Every Monday morning, once it opens. Studios and agencies pay per brand, from three.

Not open yet

It carries on from Direction’s first month, so it opens when Direction does.

What it looks like

A brief from the hair-salon run. Single image: lifting one section for a foil balayage, shot tight with nothing designed on it. It gives the cover, the opening line "Where the first foil goes, and why it goes there.", the caption, why now, what makes it fail, and the post it rests on.
A Monday page carries a brief like this one for every post worth making. This one is from a real sample run.

Sample run, a hair salonAccount names removed Read the whole run

Free, one niche per email

Get a run on your niche when the Director opens

One page for your niche: posts that work in other niches, redrawn for yours with the original beside each one. Runs go out in the order people confirm.

We ask you to confirm by email first. Your address is stored encrypted, never shared, and never in a link. What we keep

Strategy adds a weekly plan around your goal, a report on how it went, and a brief for each planned post. Strategy