LibraryHook shapes
The picture is the hook
The image does the stopping. The words, if there are any, do not.
240 posts in 11 niches. Of the 97 we could measure against their own account, 56 did better than that account usually does, and the median post did 1.16× its account's usual.
Real posts
The 8 that did best against their own account
120.7× usualbracesbysable · Instagram carouseldental clinic, posted Sep 2026 
94.2× usualsuyashfann-s9m · YouTube Shortwedding photographer, posted Sep 2026 
69.5× usualbracesbysable · Instagram single imagedental clinic, posted Aug 2026 
57.6× usualmaloostiffinbox · YouTube Shortgardening, posted Sep 2026 
39.1× usualfiftyflowers · Instagram carouselindependent florists, posted Sep 2026 
34.1× usuald_groomers_chengannur · Instagram single imagedog groomer, posted Sep 2026 
31× usualinterfloraindia · Instagram carouselindependent florists, posted Sep 2026 
23.5× usualsaisathish777 · YouTube Shortindependent florists, posted Sep 2026
The number on each cover is the post’s engagement over its own account’s median, from the runs we collected from 24 to 28 September 2026. We show the cover and name the account; we do not link out. 232 more posts were read this way and are counted above.
Director Lite runs the same method on your own assistant. It reads the web as text, so it cannot see covers.
Where
Most often in independent florists
- independent florists91
- home interior27
- gardening24
- dog groomer23
- tattoo studio23
- wedding photographer19
- hair salon10
- pilates studio9
- dental clinic6
- florist5
- personal finance3
Other hook shapes: a flat claim, the result first, straight into the story, a question, against the usual advice.
Free, one niche per email
Get a run on your niche when the Director opens
One page for your niche: posts that work in other niches, redrawn for yours with the original beside each one. Runs go out in the order people confirm.